How to create a privacy policy
- Enter your website or app name, address, business name, contact email and where you are based.
- Tick the information you collect, such as names, emails, payment details or cookies, and why you use it.
- Tick the services you use, such as Google Analytics, Stripe, Shopify or Mailchimp, and add any others. Each is listed with a link to its own privacy policy.
- Choose whether you have visitors from the EU, UK or California to add the GDPR and CCPA sections, and how long you keep data.
- Copy the policy as HTML or text, or download it as an HTML or Markdown file, and publish it on a page linked from your site footer or app store listing.
Who needs a privacy policy?
Almost every website and app does. If you collect anything that can identify a person, including an email address in a contact form, an IP address in analytics logs, or a cookie for advertising, laws such as the EU and UK GDPR, California's CCPA and CalOPPA, Canada's PIPEDA and Australia's Privacy Act expect you to explain what you collect and why. Google AdSense, Google Analytics, the Apple App Store and Google Play all require a privacy policy too, as do most payment and email providers.
A good policy is specific and honest. Only tick what you really collect, update the policy when you add a new tool, and keep the effective date current. The generator writes in plain English and adapts every section to your answers, so a small blog with analytics gets a short policy while an online shop gets payments, retention and sharing sections. Your answers are saved only in your own browser so you can come back and edit; nothing is sent to a server.
Is this privacy policy generator free?
Yes. There is no sign-up, no watermark and no link back required. Use the policy on as many sites as you like.
Is a generated privacy policy legally enough?
It covers the common requirements for small websites, apps and shops, but it is not legal advice. If you handle health, financial or children's data, have a lawyer review it.
Where should I put my privacy policy?
On its own page, for example /privacy, linked from your site footer, sign-up forms, checkout and app store listing.
Do I need a cookie banner as well?
If you have EU or UK visitors and use non-essential cookies such as analytics or advertising, you usually need consent before setting them, which a cookie banner handles.